Nimo is built on Nicole Mohrmann’s personal ethos. Her values became the brand: ethical, bohemian, softness, transparency. We are not just selling clothes – we’re selling a feeling: a safe space in fashion. Sensibly produced, easy, a bit nomad and always beautiful. This created immediate trust, consistency and loyalty in her followership and contributed organically to the ever growing success of Nimo With Love

The heart of the Nimo With Love collection lies in the craftsmanship of the people in our atelier in Delhi, where the collection has been produced since day one. We know each employee personally, lunch is shared together, and the atmosphere is both familial and creative. We deeply value their unique skills and traditional artistry—it’s what gives our collection its character.